To celebrate the launch of its new Infusr Energy Beverages, Tim Hortons collaborated with Craft PR to transform a dance studio into an Infusr-inspired oasis. Flowing aurora pathways guided dance class attendees on their journey from a branded dance studio to a giant Infusr can photo moment and an energetic tasting room. Liam worked with North Design Build and Craft PR on creative concepting, mock-ups, and project management.